When I started working on Walker, I wanted to create a simple and clean shop theme. The design soon evolved into something more trendy, yet still succeeding to stay uncluttered and subdued. I created a variety of layouts for presenting products, so that the theme could be easily adapted to anyone’s taste.
In my role as a UI/UX designer shaping Walker, my focus extended beyond aesthetics to tackle crucial user challenges. Guiding a multidisciplinary team through product strategy, research, storytelling, experience and interaction design, I addressed the complexities of e-commerce. Collaborating with web developers, content builders, animators, writers and researchers, our collective effort aimed to ensure a seamless and engaging user journey.
I’ve been told this theme is an exercise in eCommerce excellence. Check it out here and decide for yourself.